July 22, 2025
Episode 224 – Mike “C-Roc” Ciorrocco – Faith, Service, Rocket Fuel, Unstoppable
“I went through a lot in my life, and looking back on it I thought ‘why did I always excel out of adversity? why did I succeed out of these things? why did I continue to grow and uplevel?’ It was because I was taking things that came my way and instead of putting it my trunk where it would weigh me down and slow me down, I was constantly stuffing my fuel tank and converting that stuff into rocket fuel, to become unstoppable.” – Mike “C-Roc” Ciorrocco
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- Mike C-Roc Ciorrocco is a futurist, serial entrepreneur, and luminary in the world of business. As the founder of That1 Brand, he has demonstrated an unparalleled knack for launching and scaling successful enterprises.
- Renowned for his visionary leadership and dynamic speaking abilities, Mike is the author of the acclaimed book, “ROCKET FUEL: Convert Setbacks. Become Unstoppable,” and the host of the inspirational podcast, “What Are You Made Of?” He has been acknowledged by Yahoo! Finance as one of the Top Business Leaders to Follow, a testament to his unwavering commitment to motivating individuals to break free from mediocrity and achieve unparalleled levels of success.
- Listen in to this compelling conversation as C-Roc and Patrick talk superpowers, purpose, spirituality, and life by design. Mike shares his story and the adversity that he turned into rocket fuel for his life. Mike’s unshakable relationship with God and his confidence in his mission to shine and serve others has set him apart to shape a business like no other, that continues to evolve and expand. Learn about Mike’s VITALS that keep him focused, his prayer to set an intentional day and the shift that the flipped the switch from compromising his values to creating a thriving life.
- Show Notes
- [00:42] Patrick introduces his next TEDM guest Mike “C-Roc” Ciorrocco.
- [02:11] Mike, or C-Roc as his friends call him, gets going with Patrick’s opening question, and a swift answer. He shares his superpower, how he comes by it, and the strong spiritual connection that guides him.
- [10:43] The super connector. Mike describes what he does, how he’s now leveraging it, and the fulfillment it produces. Your net worth is a reflection of your network.
- [14:27] The shift that flipped the switch. Coming from and existing within toxic environments, Mike felt trapped in the life he was living, doing what he thought he “should” be doing. At 40, he knew there was more to life, but fear held him back, until he got a clear message that provided the push.
- [18:19] What sets Mike apart is how he approaches the following: you have two choices; you can put stuff in your trunk or your tank. Mike takes adversity and fills his tank with rocket fuel. He shares a bit of his background to explain where that originated.
- [23:43] Life by design. You can go back and change your past by the way you perceive it. Then go forth and create an intentional future. Driven by unshakable self-belief, Mike forged his path with purpose—he is designed to shine and serve others.
- [25:41] Purpose and mission. Even with a deep-rooted confidence, Mike had to fight his way through the noise as others tried to dim his light. Mentors helped him stay true to his purpose.
- [28:47] Mike shares his core values, what they mean to him, and the inner turmoil when they’re compromised. Clarity within his VITALS.
- [34:11] How does Mike measure success and what are his views of money? Patrick shares a definition of success from another TEDM guest.
- [39:00] Mike’s guiding compass is his service to God and his daily prayer sets his intention for each day. Mike finds clarity in asking for the specific mission he’s here for and understands in the field of quantum, it all already exists. He stays open to receive it.
- [40:47] Mike describes the significant role his wife has played in his life, and wise counsel from his grandfather.
- [45:51] Self development shifts and changes but is a lifelong endeavour for Mike. There are seasons for execution which is where he’s at now. Mike is all in to build relationships and networks in service to others and describes one of the ways he does that each day.
- [49:39] The vision Mike is working backwards from is not set in stone, so limits aren’t set. He is open to evolve his company and business in ways that align with his purpose. The next level for That1 Agency is That1 Quantum Expansion – Mike shares the objective for this group.
- [53:12] Mike explains his view of spirituality and science. God and Quantum Leaps. He describes his relationship with God and Jesus that began when he was five.
- [57:37] Daily spiritual daily practice.
- [59:01] Culture and environment in business is 100% intentional, and the team Mike and his partner have put together reverberate the values they uphold.
- [61:50] Patrick provides a company culture scenario that Mike weighs in on.
- [64:23] C-Roc’s final words of guidance and wisdom.
- Selected links and people mentioned from this episode:
- That1 Agency
- Dr. John Demartini
- Rocket Fuel: Convert Setbacks. Become Unstoppable by Mike “C-Roc” Ciorrocco
- The Gap and The Gain by Dan Sullivan and Benjamin Hardy
- That1 Quantum Expansion
- Jerry Malcolm
- Connect with REIN Canada
- REIN Canada
- CEO@reincanada.com
- REIN Channel
- X
